Scottsdale-based Skinz Golf, which last fall launched a golf game application for smart phones, has found a niche in nonprofits looking for unique ways to raise money.
Els for Autism, a Jupiter, Fla.-based nonprofit, organized a golf tournament in Los Angeles on July 15, but added Skinz Golf as an extra way to raise money.
Basically, the Skinz Golf app is used as a virtual tournament before, during and after the event?s traditional tournament.
Participants can donate $25 or more, with 100 percent of the proceeds going to Els for Autism to help build the Els for Autism Center of Excellence. Then they downloaded the Skinz Golf app on their smartphones or tablets.
Ernie Els, a professional golfer who won last year?s British Open, founded the nonprofit to raise money for autism, after his son Ben was diagnosed with it.
May Kay Wilson, tournament director for Els for Autism, said she had hoped to raise $13,000 from the Skinz Golf game alone.
As of this week, the Skinz Golf tournament raised nearly $1,400.
?They?ve just been a pleasure to work with so far,? she said. ?It?s been wonderful coming up with this idea with them and seeing where they can take it.?
She said she would recommend adding the golf game to other nonprofits.
?My kids are addicted to it,? she said. ?They keep taking my phone away from me.?
Amer Tadayon, co-founder and CEO of Skinz Golf, said his app can help nonprofits extend their donor base.
?There are a lot of variables that keep a donor from getting to an event or donating to a cause,? he said. ?What we?re saying is we can fill the gap. We?re virtual. Donors can participate from their home or on the road. They don?t have to be in a certain location.?
Angela Gonzales covers health, biotech and education.
Source: http://feedproxy.google.com/~r/vertical_45/~3/plCQWEZAxA0/scottsdales-skinz-golf-teams-with.html
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